 |
||||||||||||||||||||||||||||||||||
 |
PACKAGING | |
 |
|
||||||||||||||||||||||||||||||
| The importance of packaging is paramount. For better or worse, customers' perception of a product will be firmly based on their first impression. You need to tell us who your target audience are so designs can be created that will be most appealing within that market place. We need to identify physical practicalities of the packaging. For example will the material have sufficient longevity, will the solution create any production or consumer problems, can the bar code be easily read, what are the production led times etc. Finally the designs would be test marketed to ensure their suitability prior to production. | ||||||||||||||||||||||||||||||||||
 |
| |||||||||||||||||||||||||||||||||
|
||||||||||||||||||||||||||||||||||
